FC St. Pauli celebrates ten years of partnership with Techniker!
FC St. Pauli and Die Techniker are extending their successful partnership for their tenth anniversary. Health promotion activities are the focus.

FC St. Pauli celebrates ten years of partnership with Techniker!
On September 10, 2025, FC St. Pauli and Die Techniker (TK) will celebrate a very special anniversary: ten years of successful partnership. Together, the two partners are committed to promoting health and social responsibility. On this occasion, we will look back at the projects that have already been implemented, which have not only contributed to improving well-being in the region, but are also intended to raise awareness of health-conscious behavior. With campaigns like the Health Bells Festival, they have set an example for more exercise. This commitment will be continued, as confirmed by the latest report from [fcstpauli.com](https://www.fcstpauli.com/news/der-fc-st-pauli-und-die-techniker- Feiern-zeiten-jaehriges-jubilaeum-und-verlaengern-ihre-partnerschaft).
A special highlight of the anniversary will be the planned celebration on the forecourt of the Millerntor Stadium before the home game against FC Augsburg on September 14th. Friendships are celebrated here, and the new campaign with the motto “Real friendship keeps you healthy!” is presented to the public. The message will not only be spread through a specially produced video, but will also be advertised on subways and S-Bahn trains in the Hamburg transport association.
Sustainable health promotion and creativity
The partnership between FC St. Pauli and Die Techniker will continue to focus on creative ideas for health promotion in the coming season. Regular activities that address various aspects of health are on the agenda. A campaign on the topic of “healthy sleep” was recently carried out, which highlighted the importance of rest. These measures are intended to help make the world better and healthier, as is the goal of the cooperation, according to reporting on stpauli24.mopo.de.
Overall, the partnership shows how important sport and exercise are viewed as a platform for promoting health and social cohesion. Various studies and initiatives show that sport not only contributes to physical fitness, but also promotes social inclusion and creates community. This is supported, among other things, by bpb.de, which explains that organizations are increasingly using sport for education and health promotion in disadvantaged regions.
These initiatives make it clear that sport is much more than just a leisure activity - it has the potential to positively influence the lives of many people and help create a healthier and more social society. FC St. Pauli and Die Techniker show everyone else how to do it right and look to the future with optimism!